Rob Waggener
Rob WaggenerDivision Vice President
Read about Rob Waggener
Rob Waggener is the Division Vice President of the Addiction Services Division at Universal Health Services (UHS). He began his career as a Licensed Clinical Social Worker, providing direct care to inner-city children and families struggling with mental health disorders. His work serving adults and families struggling with the co-occurring conditions of substance use coupled with mental health disorders began with Foundations Recovery Network (FRN) in 2005. Waggener led and grew FRN as its CEO until 2015, when he brought FRN into the UHS family. UHS is the largest global provider of behavioral health services, and FRN became the Addiction Services Division for UHS.

In transforming organizations, Waggener views strategic growth plans as very similar to treatment plans for families, and he focuses on empowering employees and management teams with short-term, measurable goals and long-term objectives, driven by clarity of purpose. The Addiction Services Division and Foundations Recovery Network’s purpose is to “build lifetime relationships for long-term recovery.”

Throughout his career, Waggener has been an advocate for substance abuse and mental health services for individuals and families struggling with co-occurring disorders. He was a founding member of the board of the Mental Health Association of Middle Tennessee and is a Fellow in the American College of Healthcare Executives. A former board president, Waggener currently serves as a board member for The Next Door, a nonprofit provider serving women with co-occurring mental health and addictive disorders who are at risk for incarceration.

Prior to Foundations Recovery Network, Waggener was at UHS’ Lakeside Behavioral Health System for 13 years, serving as the chief executive officer of that facility for his last nine years of service. During his tenure there, he expanded psychiatric service lines to include geriatric services, ECT, child and adolescent Partial Hospitalization and Intensive Outpatient services, dual diagnosis treatment for adults, mobile crisis services, managed units in medical hospitals and developed and implemented the Lakeside Psychiatric Triage service for Memphis/Shelby County.

Under Waggener’s leadership, Lakeside and Southeast Mental Health Center created a for-profit/not-for-profit joint venture hospital, Community Behavioral Health, designed to fill a gap in private, largely Medicaid-funded inpatient services in downtown Memphis. In 2003, Lakeside was awarded the Quality Progress Award by the Greater Memphis Association for Quality and was awarded the Quality Leadership Award in 2004. Waggener was also recognized by UHS in 2001, 2003, 2004 and 2005 with the company’s top leadership and excellence awards.

Waggener has served in leadership roles in not-for-profit community mental health centers in both rural and urban settings as well as in for-profit, publicly traded companies and privately-held companies. He has provided direct patient care to most populations and ages. Waggener was also on the Executive Committee of the Memphis/Shelby County Mental Health Summit, the Fayette County Foster Care Review Board, the Tennessee Hospital Association, the National Association of Psychiatric Health Systems, the National Association of Addiction Treatment Providers and the West Tennessee Association for Child Care. He is a 2003 alumnus of Leadership Memphis.

Waggener is a father to three daughters and has been married to his wife Liz for over 30 years.

Lee Pepper
Lee PepperCMO
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As a member of the executive leadership team, Lee Pepper currently leads our online marketing teams, conference team, Heroes and Life Challenge teams. While attending the University of Tennessee, Pepper launched a popular Perot ’92 student group whose fervor caught the attention of the national Perot Presidential Campaign. After graduation in 1993, he moved to Dallas and worked for Ross Perot’s political groups, including petition and ballot access drives for the Reform Party in 13 states in 1995 and 1996. Pepper became the youngest state director for Perot ’96 when he led the state of Indiana’s campaign efforts.

Following the 1996 presidential election, he moved to Perot’s IT Services company, Perot Systems. Pepper worked for Perot Systems, mainly in the healthcare division, through 2006.
His entrepreneurial spirit and creative drive led him back to Nashville, working with digital music startups PassAlong and Speakerheart.

Pepper joined Foundations Recovery Network in June 2008 as Chief Information Officer before taking on the role of Chief Marketing Officer in 2012. In that capacity, he led the transition from traditional referral, yellow pages and paid marketing campaigns to an SEO/SEM and social media strategy, while also retooling the Admissions Center and Business Development teams. This paradigm shift has transformed FRN into an industry leader within behavioral healthcare. This change was coupled with new processes for calls, leads and admissions to all be analyzed and monitored in real time.

During his eight years in the US Army Reserve, Pepper completed air assault school and officer candidate school, finishing his service as an armor officer. In 2009, he took up triathlons and running and has now finished 30 triathlons, including three Ironman triathlons and an ultra-marathon. He is married to artist Jennifer Pepper and has two sons, Miles and Cy. You can follow him on Twitter @plpepper.

Brian Thorn
Brian ThornChief Operations Officer
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Brian Thorn graduated from Rutgers University with a BS in business management and the Benjamin N. Cardozo School of Law with a Juris Doctorate. He is currently licensed to practice law in New Jersey, New York, Pennsylvania, Washington DC, the Third Circuit Court of Appeals and the United States Supreme Court.

Hailing from Hazlet, New Jersey, Thorn previously held titles in the behavioral health space that include group director, CEO and general counsel. During his time in the industry, he says he fell in love with the operations side of the business, learning how each aspect works together toward the ultimate goal of helping others.

In May 2016, Thorn joined Foundations Recovery Network as chief operations officer, excited at the prospect of helping to save lives and help people find the path to health. In his current role, Thorn says nothing makes him happier than seeing how many patients and families we are helping each day.

Married with three children, he enjoys coaching youth sports in his free time.

Mike Chatterton
Mike ChattertonRegional Chief Financial Officer
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Born and raised in Utah, Mike Chatterton earned his bachelor’s and master’s degrees in accounting from Brigham Young University. A Certified Public Accountant (CPA) and Certified Healthcare Finance Professional (CHFP), Chatterton worked in public accounting for several years, where several audit clients were healthcare providers. His experience includes roles as an auditor with Big 4 accounting firm Ernst & Young and a CFO at a senior care healthcare company in his home state.

Recognizing that healthcare is a massive, growing, dynamic industry, Chatterton saw the opportunity to utilize his finance skillset while improving people’s lives. In May 2017, he joined the Foundations Recovery Network team as Regional Chief Financial Officer, seeing how parent company UHS is 100 percent committed to FRN’s success and continued growth. He also believes in the clinical model and enjoys interacting with incredibly intelligent coworkers who he learns from every day.

When not working, the married father of four can be found camping, hunting, hiking, snowboarding, reading, riding ATVs, playing with his kids or enjoying family vacations.

Kathy Frossard
Kathy FrossardVice President of Business Development and Sales
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Kathy Frossard studied nursing and adult education at Illinois Central College, Arapahoe Community College and Regents University, earning a BSN degree. She joined Foundations Recovery Network in September 2017 as vice president of business development and sales, bringing with her 35 years of experience in the healthcare industry.

Frossard served as a nurse at Presbyterian St Luke’s in Denver for seven years, director of staff development at Summit LTC Care Corp for 10 years and spent 19 years as a sales professional and leader with HealthStream, Inc., where her most recent title was senior director of sales. During her years at HealthStream, Frossard’s focus was improving the quality of healthcare through the people who deliver care. She also played an active role in building their market share from 30-65 percent.

Born and raised in Pekin, Illinois, Frossard has made her home in Denver, Colorado; Eugene, Oregon; Abilene, Texas; and Dallas — where she commuted back and forth for work to Nashville for 19 years. She now makes her home in College Grove, Tennessee.

One of the great benefits of being a nurse, is the foundation it provided Frossard to learn and grow into the individual and professional person she is today. Connecting people in need to the care of qualified professionals can be both confusing and challenging, but working in healthcare sales has allowed Frossard to have a direct and indirect impact on that connection. Having the opportunity to lead, guide and grow those in the business development area, she enjoys utilizing her healthcare and sales background to impact FRN’s business model and grow their footprint in the healthcare arena. Frossard also loves to pay forward the mentorship others have provided her by mentoring several young professionals.

An avid reader, shopper and closet Law & Order binge watcher, Frossard is also a wife and mother of two grown daughters. On most weekends, you can find her and her software engineer husband on the road in their RV, joined by their two dachshunds.

Siobhan A. Morse, MHSA, CRC, CAI, MAC
Siobhan A. Morse, MHSA, CRC, CAI, MACDivision Director of Clinical Services
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Siobhan Morse holds a master’s degree in health services administration from Florida International University. While at FIU, she participated in a number of research projects, including a National Institute of Mental Health/Mental Health Statistic Improvement Project (NIMH/MHSIP) focusing on the severely and persistently mentally ill; United States Department of Education (USDOE) evaluations; and local evaluations of at-risk youth.

As an adjunct professor at Florida International University, Morse taught program planning and evaluation for the College of Urban and Public Affairs. She also served as a lead coordinator in the joint United Way, Children Now and Dade Community Foundation Project entitled, “Report Card on the Status of Children’s Services in Dade County,” where she pioneered the use of report card technologies.

Morse earned her certification as a clinical research coordinator (CRC) from the Associates of Clinical Pharmacology, conducting over 100 clinical trials with major pharmaceutical companies investigating new and promising treatments. She also holds her certifications as an ARISE interventionist and as a master addiction counselor. Morse has several current publications in research journals and has presented at global conferences on substance use and co-occurring disorders. Currently, she serves as voluntary adjunct faculty for Baylor Medical College and is the division director of clinical services for Foundations Recovery Network, the addiction services division of Universal Health Services.

Peter Bauer
Peter BauerBusiness Office Director
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Born in Washington, DC, and raised in Burtonsville, Maryland, Peter Bauer studied at the University of South Carolina for three years before being drafted to play professional baseball. After retiring from the sport, Bauer was giving pitching lessons to kids when a parent who was a VP at a local healthcare company offered him a new opportunity.

His work as a revenue recovery manager laid the foundation for his role as FRN’s business office director, a title he accepted in 2017. Bauer is passionate about building healthy relationships with his teammates and making the connection between what we do and how it impacts clients’ lives.

Bauer is also a husband and father of two. He loves going to see live music with his wife and will watch any sport live or on TV, particularly the University of South Carolina Gamecocks.

Cherie Carter
Cherie CarterWeb Marketing and Creative Director
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Originally from Ohio, Cherie Carter moved to Knoxville, Tennessee, to attend the University of Tennessee and later graduate from Austin Peay State University with a bachelor’s degree in art and a minor in marketing.

Her history in web design began in 1999 at Gaylord Entertainment in Nashville, with their digital department, Gaylord Digital. Carter then moved on as co-webmaster with Musicforce.com when it was acquired by Christianbook Distributors. Two years later, she joined PassAlong Networks, a recognized leader in the digital music space. At PassAlong, she initially led the creative department and later became the product manager for StoreBlocks.com, the foundation of their B2B platform.

At Foundations Recovery Network, Carter and her team are responsible for the building, maintenance and promotion of 150+ web properties while using the latest search engine optimization (SEO) techniques, producing compelling content and implementing leading-edge web designs in order to rank well in this highly competitive space. She also leads the Creative department for all design projects and requests.

Carter also has a passion for photography and enjoys spending time outdoors with her husband and stepson.

Zander Jones
Zander JonesSearch Engine Marketing Manager
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Hailing from the South Pacific island of American Samoa, Zander Jones moved to the United States in 2001 to attend Vanguard University of Southern California in Costa Mesa, California, where he graduated with a bachelor’s degree in music.

Jones relocated to Nashville in 2006 and began work as a digital catalog administrator at Passalong Networks, an up-and-coming online music startup at the time. This opportunity allowed him to seamlessly pivot into a music management role with The Katinas, a nationally recognized Christian band. As tour manager for three years, Jones was able to develop critical organizational and financial management skills while traveling across the United States and to destinations in Asia, Africa and Australia.

In 2010, Jones joined the team at Foundations Recovery Network (FRN), where he was tasked with optimizing the company’s social media accounts and local listings across the web. From there, he quickly moved into a search engine marketing role that involved managing sizable ad campaigns on Google AdWords, Bing Ads and Yahoo.

Today, Jones leads a team of marketers and analysts in the planning, analysis and implementation of search engine and social media marketing, as well as lead generation efforts. He is also heavily involved in the creation and direction of branding and messaging for FRN’s facilities.

Outside of work, you’ll find him hanging out with his kids or strategizing for fantasy football.

Kaitlin Pickrel
Kaitlin PickrelPublic Relations Specialist
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Kaitlin Pickrel moved to Nashville and joined Foundations Recovery Network in 2015 following her graduation from DePauw University. She began her career at FRN as an alumni relations coordinator, playing an instrumental role in rebranding The Life Challenge. Following the launch of The Life Challenge, she moved into a new role at FRN as Public Relations Specialist.

In PR, Pickrel has focused on paving the uncharted territory of reputation management in the behavioral healthcare industry. Prior to joining FRN, she held public relations internships in Denver, Washington, DC, and her hometown of Dayton, Ohio. In her spare time, she can be found playing tennis, enjoying Nashville and traveling to visit family and friends.

Jonny Stovall
Jonny StovallWeb and Digital Media Manager
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Originally from Memphis, Tennessee, Jonny Stovall came to FRN in 2016 with a design agency background, where he worked as a designer and full stack web developer. During his eight years designing and building hundreds of websites, Stovall worked with clients including National Geographic, Animal Planet, TLC, Discovery Channel, Food Network, HGTV and the DIY Network.

Stovall has extensive experience with building custom websites from start to finish, small to large. He now manages FRN’s web design team, striving to create unique and quality experiences with each new site. But if the internet ever breaks, don’t cry for Stovall. He’ll just move on to his second love: woodworking.

Lindsay Key
Lindsay KeyDirector, Revenue Cycle Management
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A graduate of Belmont and Trevecca Universities, earning both a BA and an MA, Lindsay Key is also a Licensed Professional Counselor and Mental Health Service Provider. Previous experience includes positions as director of clinical decision support, utilization review and benefit data analyst manager.

Originally from Georgetown, Kentucky, Key joined the Foundations Recovery Network staff in 2012 and says she loves working at FRN because of “the culture of people who always want to do the right thing. The outstanding ethics of the people I work with every day make me sleep well at night, especially in a volatile behavioral healthcare market.” She also appreciates the genuine desire of her coworkers to be invested in her personal well-being and success.

Key holds a number of certifications including National Certified Counselor, National Utilization Review Oversight, National Pricing Oversight, National Revenue Cycle Management, Facilities Integration and On-boarding and Financial and Clinical Placement Oversight.

Daxon Edwards
Daxon EdwardsDigital Strategy Manager
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Originally from Fort Smith, Arkansas, Daxon Edwards moved to Nashville to attend Belmont University, where he earned a BBA in music business. He also holds an MBA from University of Phoenix in e-Business Development.

Edwards has managed the business development of an online digital resource search engine, co-founded an SEO agency, and spent many years building and promoting ecommerce and lead generation websites.

In 2013, Edwards joined FRN excited to do work that saves lives. Witnessing the results from those who attend FRN programs, he is compelled to help as many people as possible, knowing that over 80 percent of patients will find restoration and recovery. Edwards is passionate to make a difference in big and small ways throughout FRN, whether that includes new SEO strategies for marketing teams, better conversion optimization processes, or improved data integration and analysis.

When not working, this husband and father can be found taking care of his young son or remodeling their house.

Chris Leonard
Chris LeonardGroup Controller
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Originally from Hanover, Indiana, Chris Leonard earned a bachelor’s degree in accounting from University of North Florida followed by an MBA from Middle Tennessee State University. Leonard began his career working for a health insurance company, and has been a UHS employee for more than a decade, joining Foundations Recovery Network as group controller in early 2017. In his current role, he loves accomplishing a goal and has a desire to see people be successful and thrive. Married with two children, Leonard also served 22 years in the US Navy.

Wendy Lee Nentwig
Wendy Lee NentwigExecutive Editor
Read about Wendy Lee Nentwig
Wendy Lee Nentwig was born and raised in the San Francisco Bay Area, where she fell in love with words at an early age. She went on to study journalism at Biola University in Southern California. Her enthusiasm paid off with post-college positions at magazines including Seventeen, Aspire and CCM.

Nentwig also had a prolific freelance career, penning seven books for the young adult market and co-writing seven other titles with artists including Michael W. Smith, MercyMe and John Tesh. She has also written hundreds of feature articles for dozens of print and online publications as well as marketing copy for clients like World Vision, HarperSanFrancisco Publishers, The Gospel Music Hall of Fame, Belmont University, each of the major music labels and many others. In addition, she covered music as an editor for Rhapsody, writing hundreds of album reviews and features, and contributed copy to Apple Music and other digital music services.

After providing editorial services to FRN on a freelance basis for eight years, she officially joined the staff in 2016. As executive editor for FRN, Nentwig oversees all content, from web copy and print pieces to ads and press releases. She also manages a six-member editorial team.

When not in front of a computer screen, she can probably be found at a flea market searching for old furniture to refurbish, dreaming of Paris, watching movies or hanging out with her Boston Terrier.